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4 Simple Steps To Great Free Advertising Advertising a product, service, or any undertaking, such as a website for example, has always been a pain in the wallet. I have been a follower of the free advertising mode, incidentally. I would like to share with you two of the strategies I’ve used in getting free advertising. The first strategy is to advertise in free but well-visited web sites. I have published some of the best web sites that accept free advertising. You can access these free ad...

4 Key Points to Branding Branding is more than a logo and image or even a recognized name.  It’s a person’s collective experience with a company’s product or service.  A brand is a person’s overall perception of a company or product built over time. Here are four things you should keep in mind as you build your company’s brand: 1) Own the “Significant Thing”: Dole tried to be all things to all people spend your time focusing on a single clear message....